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LxForums Mourns With One Of Our Own

Jul 18, 2016 - 4:34 PM - by TehKing

All of us here at LxF wish to extend our sincerest sympathies and never ending support to a member of our family, Chris (ChargerChick), who tragically lost her daughter in an act of unconscionable violence.

The entire LxF family, and indeed the entire Mopar world could not ask for a better ambassador of the spirit that makes this community and this shared hobby what it is. We grieve with Chris and want her to know that in this unthinkable and dark time, she is immensely loved by every single one of us.

A YouCaring donation page has been set up on her behalf. If you feel you can, please donate whatever you can.
  24 Replies | 1,428 Views

Challenger Convertible Interest Parallels Camaro Numbers

Jul 01, 2016 - 9:30 AM - by MagnumClub
Editor note: we are following up on a poll we posted several weeks ago gauging interest in a Challenger Convertible

By Patrick Rall, LXForums Editorial Staff

Over the past few weeks, I have been watching a series of polls posted across the various social networking sites asking Mopar fans whether or not they would be interested in buying a Dodge Challenger convertible in the next generation, should one be offered. There was a similar poll posted here on LXForums and across all of the pages where I poised that question, the results were relatively uniform.

Across all of the polls that I posted online, there was a ratio of roughly 4 people who aren’t interested in a Challenger convertible to every person who would like to buy a next gen Challenger convertible. That ratio of 4 to 1 or, if you’d prefer, 1 in 5, suggests that of the hundreds of people polled, around 20% would be interested in buying a Dodge Challenger convertible. Of course, that number could be inflated by people who will post online saying that they would buy one in a heartbeat when, in reality, they aren’t going to be buying any new vehicles in the next few years. At the same time, there are likely people who voted “no”, but who would change their mind once they saw the Challenger convertible in person.

In other words, the polls posted online are a far cry from the act of putting money down on a new Challenger convertible, but these surveys show that a surprisingly low number of Mopar fans want to see a droptop Dodge muscle car. 20% seems very low, right?

Not really.

I reached out to General Motors and Ford Motor Company to see what their coupe to convertible take rates were for the 2015 calendar year. Ford didn’t reply, but General Motors did, and they provided me with the mix numbers for the Chevrolet Camaro and the Chevrolet Corvette. For the Camaro in 2015, 82% were coupes and 18% were convertible while the Corvette saw a mix of 78.7% hardtops and 21.3% convertibles. Now, with the Corvette serving as more of a “toy” than a daily driver, we can expect that it would have a slightly higher take rate for the convertible, but the Camaro’s rate of 18% is obviously of special interest here.

While 20% might seem like a low rate of interested buyers, that is higher than the real world take rate for the Camaro convertible, so in the ongoing battle between the Big 3 for muscle car supremacy, 1 in 5 seems like enough Mopar fans to warrant a production convertible when the next generation arrives in a few years.

Now, it should be noted that the introduction of a Dodge Challenger convertible likely won’t account for the difference in sales numbers between the Challenger and its cross-town rivals. Critics have often referenced the lack of a convertible when examining why the Challenger doesn’t sell as well as the other two and while a droptop model would help – it isn’t going to close the gap between the segment sales leader. For example, during the first five months of 2016, Ford has sold over 53,000 Mustangs while Dodge has sold just over 29,000 Challengers. Say that we were to assume that the 20% of buyers who wanted a Challenger convertible weren’t going to buy a hardtop; that would effectively add another 20% on top of the current numbers – leading to an estimated sales figure of around 34,800 units. This is still well short of the Mustang and really, we cannot expect that every single person who raised their hand to show interested in a convertible in my polls would run out and buy one. However, if we look at the fact that GM has sold just shy of 32,000 Camaros through the first five months of this year, the Challenger would only need an increase of about 11.5% to catch and pass the Chevy in the annual sales race.

... [Read More]
  3 Replies | 1,345 Views

We Gonna Drag Race Drag on Woodward Ave.

Jun 23, 2016 - 1:51 PM - by MagnumClub

'Roadkill Nights Powered by Dodge' Brings Legal Drag Racing to Woodward Ave. at M1 Concourse on August 19

  • August 19 Roadkill Nights event takes over new M1 Concourse in Pontiac from noon to 10 p.m. with drag races, thrill rides, giveaways and more
  • Cash purse totaling $19,000 will be awarded to the quickest Dodge cars, Dodge body and Dodge-powered cars only
  • Event FREE to spectators; participants may register a vehicle at www.roadkill.com/PR
  • Roadkill Nights expanded to two cities this year; June 18 event in Kansas City drew nearly 12,000 attendees
  • August 19 Pontiac event expected to be even bigger with legal street racing; early registration is encouraged

June 23, 2016 , Auburn Hills, Mich. - “Flashlight” drag racing is back, but this time it’s on Woodward Avenue ... and it’s legal. Registration is now open for the much anticipated Michigan return of the “Roadkill Nights Powered by Dodge,” TEN: The Enthusiast Network’s popular drag racing event and car festival, which drew more than 10,000 performance enthusiasts to its inaugural event last year alone.

This year’s event, taking place on August 19, 2016, is bigger and better, with a new, larger location at the M1 Concourse in Pontiac, Mich., a cash purse totaling $19,000 and legal street drag racing on Woodward Avenue.

“Woodward is one of (if not the) most famous ‘Muscle Car Corridors’ in the country and, as far as we know, this is the first time ever that street racing on it will be legal,” said Tim Kuniskis, Head of Passenger Cars, Dodge, SRT, Chrysler and FIAT – FCA, North America. “Drag racers will be able to show their muscle when Woodward is closed from South Boulevard to Rapid Street in Pontiac to create what is sure to be an epic kick off to the weekend’s cruise events.”

Leading the races will be David Freiburger and Mike Finnegan, co-hosts of ROADKILL, the most-viewed YouTube automotive original series in the world.

"This event is uniquely Roadkill. We are racing in a spot no one else would dare to run all in the name of fun. Show up and you'll see Roadkill cars, come and spend time with us and have the time of your life," said Mike Finnegan.

Additional celebrity guest appearances include Richard Rawlings of Dallas’ Gas Monkey Garage and the Discovery Channel’s “Fast N’ Loud” TV show.

Open from noon to 10 p.m., the Aug. 19 "Roadkill Nights Powered by Dodge" event includes thrill rides in Dodge Viper, Dodge Challenger SRT Hellcat and Charger SRT Hellcat vehicles, a Show ‘n’ Shine area, Roadkill stunts and exhibitions, as well as live music, food trucks and much more.

"We're excited about hosting ‘Roadkill Nights’ as one of the main events during our newly branded ‘Pontiac Power Week’ festival,” said Mayor of the City of Pontiac Deirdre Waterman.

Following the huge success of the inaugural event held in Michigan last year, TEN: The Enthusiast Network’s "Roadkill Nights Powered by Dodge" was expanded to two cities in 2016. The first stop, June 18 at Kansas Speedway in Kansas City, Kansas, drew nearly 12,000 spectators.

With first-time legal street racing on Woodward Avenue, this year’s Pontiac, Mich., Roadkill Nights event is expected to be even bigger. Early registration at www.roadkill.com/PR is encouraged.

Fans can follow the action for both Roadkill Nights events at hashtags #Roadkillnights and #poweredbydodge.

Roadkill Nights Registration Information
Registration is open at Roadkill.com/PR. General admission to the event is FREE for spectators. Participants may register a vehicle for drag racing and the Show ’n’ Shine at the site.

Pricing is as follows and spaces are limited:
  • Drag Racing: $50 per vehicle, all makes are welcome
  • Show ’n’ Shine: FREE
  • VIP Packages: $150 per person and includes one spot to compete in the drag race, personal meet-and-greet with Mike Finnegan and David Freiburger, photo
... [Read More]
  5 Replies | 1,431 Views

Stop, Dodge and Roll ... Down Woodward Avenue

Aug 11, 2015 - 5:30 PM - by MagnumClub
Dodge has really out done themselves this year. You can race your friends on a 1/8 mile drag strip, win a Hellcat motor, meet Richard Rawlings from Gas Monkey Garage, and more! This is a great time to be affiliated with the one automotive brand that really "gets it".

  0 Replies | 2,354 Views

You are invited! 5th Annual Woodward Party hosted by Dodge

Jul 17, 2015 - 11:24 AM - by MagnumClub
**Dodge Owners - You're Invited**
5th Annual Woodward Party hosted by Dodge and the LxForums/ Scat Pack Forums exclusively for Dodge owners!

We’ve been invited by the Dodge brand to be their guests, Friday Aug 14th, at the Dodge display directly on Woodward Avenue.

In celebration of the Woodward Dream Cruise the LxForums, Scat Pack Forums and Dodge are hosting an exclusive forums member party on Friday 8/14/15 from 6-9 pm on Woodward Avenue (13 Mile and Woodward)!
  • We will be located smack dab in the middle of the Cruise, directly on Woodward Ave, on the best night of the entire event (Friday)
  • We will be feasting on food featured by the world famous Vinsetta Garage (one of the trendiest restaurants in the area for you foodies)
  • You will have full access to the Dodge exhibit at the Dream Cruise where you can check out their latest and greatest (can you say “here kitty, kitty”?) and rub elbows with the brass from Chrysler. Latest year Dodge CEO Tim Kuniskis hung out with us as did Richard Rawlings from Discovery's Fast and Loud. This year we are expecting the guys from the TV programRoad Kill (who will be filming an episode)!
  • Live Entertainment (the Rock band was awesome last year)
  • Guess Girls
  • WRIF (radio station) give aways
  • Tee shirt (worth $20+)
  • Roadkill Celebrities
  • Prime car show parking on Woodward Ave
  • We are finalizing a bunch of other cool stuff including SWAG and entertainment. Check back here for updates.

Where: 13 Mile and Woodward Ave, see map here.

When: Friday, August 14th, 6 pm to 9 pm


Space is limited to 150 LX/LC/LD only (Dodge) vehicles. Party is open to Forum members and their guests. You will be mailed a parking pass, wristbands, map and instructions. You must have a parking pass to enter (for those of you from the area you know how crazy traffic and parking is on Friday). There is a zero tolerance if you do not have the proper credentials- you will not get past the Royal Oak police.

We are charging $20 per per person so that we don’t get people signing up to save a spot and then flaking out. I know this is more expensive this year but this price still does not cover our costs (It has taken me so long to post because we've been working the price down). I'll be taking care of the balance.

There are 2 steps to sign up:

1) Go here to register (if you have trouble with the form send me a PM and I will get you access. Site supporters had some issues last year)

2) Go here to pay your $20 per person. (this is per person - Rain or Shine / no refunds)

... [Read More]
  0 Replies | 3,128 Views


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